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Boxed Water Is Better!
Part  sustainable water company, part art project, part philanthropic  project, and completely curious. Boxed Water Is Better, is a boxed water  company.    Started with the simple idea of creating a new bottled water brand that  is kinder to the environment and gives back a bit - we found that it  shouldn’t be bottled at all, but instead, boxed.  So we looked to the  past for inspiration in the century old beverage container and decided  to keep things simple, sustainable, and beautiful.  About 76% of the Boxed Water container is made from a renewable  resource, trees, that when harvested in a responsible, managed, and  ethical way serve as an amazing renewable resource that benefits the  environment even as it’s renewed.  We ship our boxes flat to our filler  which is significantly more efficient compared to shipping empty plastic  or glass bottles to be filled.  The flat, unfilled boxes we can fit on 2  pallets, or roughly 5% of a truckload, would require about 5 truckloads  for empty plastic or glass bottles.  Our cartons can also be broken  down to their original flat state, and are recyclable in some areas. The  Carton Council, www.recyclecartons.com,  is continuously adding new carton recycling facilities throughout the  country. We’re also giving 20% of our profits back to the resources our  product is composed of - water and trees. Not only does it simply make  sense, but we really enjoy supporting water and forestation  organizations as it’s part of our company’s ethos and way of thinking to  give back and participate. All that and an over-arching focus on simple  and beautiful design that compliments our brand as well as the spaces  it’s sold and consumed in.

Boxed Water Is Better!

Part sustainable water company, part art project, part philanthropic project, and completely curious. Boxed Water Is Better, is a boxed water company.

Started with the simple idea of creating a new bottled water brand that is kinder to the environment and gives back a bit - we found that it shouldn’t be bottled at all, but instead, boxed. So we looked to the past for inspiration in the century old beverage container and decided to keep things simple, sustainable, and beautiful.

About 76% of the Boxed Water container is made from a renewable resource, trees, that when harvested in a responsible, managed, and ethical way serve as an amazing renewable resource that benefits the environment even as it’s renewed. We ship our boxes flat to our filler which is significantly more efficient compared to shipping empty plastic or glass bottles to be filled. The flat, unfilled boxes we can fit on 2 pallets, or roughly 5% of a truckload, would require about 5 truckloads for empty plastic or glass bottles. Our cartons can also be broken down to their original flat state, and are recyclable in some areas. The Carton Council, www.recyclecartons.com, is continuously adding new carton recycling facilities throughout the country. We’re also giving 20% of our profits back to the resources our product is composed of - water and trees. Not only does it simply make sense, but we really enjoy supporting water and forestation organizations as it’s part of our company’s ethos and way of thinking to give back and participate. All that and an over-arching focus on simple and beautiful design that compliments our brand as well as the spaces it’s sold and consumed in.

#reduce   #recycle   #ecological   #ecochic   #sustainable   
 27 28th May 2011
 
  1. yogaandcupcakes reblogged this from genius-idea and added:
    GENIUS :-) !!
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